- Provides, “I can’t live without this” value
- Intuitive, easy to use / empowers user to self-discover options
- Engagement Stickiness, keeps users coming back for more
- User preferences/Customizability – allows tailoring the experience
- Simple but powerful interface, features do not overcomplicate or confuse users
- Easy & quick sharing of data with team members and other stakeholders
- Fast, responsive, multi-device user experience
- Intelligently provides the data you want, when and where you want it
- Unobtrusive Tutorials that are there when you need them and get out of the way when you don’t
Core Principles of Great SaaS Products
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